Relate bracelets are handmade and sold to make a difference and change lives. As a 100% not-for-profit social enterprise, the majority of Relate's revenue is donated to credible causes and invested in social initiatives, with a focus on creating opportunities for all involved, at every stage of a project.
Through the sale of We're Ape About Chimpanzees bracelets, Relate has raised more than $23,000USD to support the Jane Goodall Institute. Each bracelet is handcrafted in South Africa, and includes an informative display card to promote awareness for Chimp Eden.
The goal of the Jane Goodall Institute through South Africa's chimpanzee sanctuary, Chimp Eden, is to rescue chimpanzees that have been orphaned, survived the bush meat trade, been traded in the illegal pet market, and been rescued from being traumatized for entertainment in circuses, beach resorts and night clubs.
